Role Overview
The incumbent acts as a strategic leader responsible for all marketing activities of the Jean Coutu banner. He/she is accountable for the development of the brand and the achievement of business objectives through integrated, innovative, and consumer-centric marketing strategies.
What You Will Do
Develops and implements omnichannel strategies covering advertising, promotions, media, digital, in-store communications, and local initiatives. Ensures the consistency of the brand across all touchpoints and ensures that marketing investments generate measurable results.
Why It Might Be a Fit
The ideal candidate will have more than 10 years of relevant experience in marketing, communication marketing, or brand management in a retail or related environment. Demonstrated experience in managing multidisciplinary teams and developing managers.
Requirements
- Bachelor’s degree in business administration, marketing, or a related field
- More than 10 years of relevant experience in marketing, communication marketing, or brand management in a retail or related environment
- Significant experience in managing large-scale integrated marketing strategies
- Demonstrated experience in managing multidisciplinary teams and developing managers
- Experience in collaborating with advertising agencies, media, and external partners
- Experience in digital marketing, e-commerce, and omnichannel strategies
- Bilingualism (French and English, both spoken and written)
Benefits
- Flexible schedule to promote work-life balance
- Telecommuting in hybrid mode
- Collective insurance from the first day
- Very competitive retirement plan
- Generous vacation policy
- Personal days
- Employee assistance program
- Free parking
- Professional development opportunity
- Electric vehicle charging stations
To apply for this job please visit linkedin.com.

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