Marketing Analytics and Insights Developer

Marketing Analytics and Insights Developer to design and deliver scalable dashboards and reporting solutions for global marketing stakeholders. The individual will leverage SAP Analytics Cloud, SQL, Tableau, and enterprise data to build KPI dashboards, analyze marketing performance, and translate complex data into actionable insights. The role requires strong experience in marketing analytics and business intelligence.

Requirements

• Collaborate with marketing stakeholders to understand their requirements and translate them into technical specifications.
• Develop dashboard wireframes to align stakeholders on scope and functionality.
• Leveraging dashboard approved dashboard wireframes, build SAP Analytics Cloud stories and conduct analyses to identify trends and insights.
• Ensure data accuracy, integrity, and security in Marketing Intelligence solutions, managing testing, troubleshooting and Incident Response Management for owned dashboards.
• Analyze data within the data warehouse and collaborate with data engineers to optimize solutions for performance.
• Develop and maintain team documentation for core reports, including marketing KPI definitions, data catalogues, and user guides.