Content Marketing Specialist II

Role Overview

Jeppesen ForeFlight is seeking an exceptional writer and content marketing professional to support the Business Aviation market. The ideal candidate will have experience in B2B content marketing, strong writing and technical communication skills, and the ability to adapt messaging for different audiences and marketing channels.

What You Will Do

The Content Marketing Specialist II will create content for website pages, email campaigns, printed collateral, event signage, presentations, social media posts, blog articles, video scripts, advertising, and other marketing initiatives. They will also work closely with the Business Aviation product and marketing teams to develop content that communicates product value, supports customer engagement, and contributes to lead generation and sales efforts.

Why It Might Be a Fit

The ideal candidate is comfortable working with marketing automation platforms, particularly HubSpot, and has experience creating B2B marketing content that supports lead generation, customer engagement, and sales enablement.

Requirements

• 1 to 3 years of experience in content marketing and copywriting, preferably in a B2B environment within aviation, software, or technology.
• Strong writing, copy editing, and proofreading skills, with the ability to adapt messaging for different audiences and marketing channels.
• Experience with HubSpot or similar CRM and marketing automation platforms, including building and executing email campaigns, audience segmentation, and nurture programs.
• Experience creating B2B marketing content that supports lead generation, customer engagement, and sales enablement.
• Ability to understand technical products and translate detailed product information into clear, customer-focused content.
• Strong project management and organizational skills, including the ability to manage multiple projects and meet deadlines.
• Ability to collaborate effectively with product teams, sales, subject matter experts, and other marketing stakeholders.
• A strong eye for design, with the ability to collaborate with designers and judge how layout, imagery, and copy work together across web pages, emails, and collateral.
• Proficiency with AI tools such as Claude to support research, drafting, editing, and content workflows, with the judgment to verify accuracy and keep the brand voice consistent.
• Business Aviation experience or industry knowledge is preferred.
• Strong speaking and writing skills in English required; additional language skills preferred.
• Must submit a portfolio of work covering a range of writing formats.

Benefits

• Medical, dental, vision insurance with employer-paid health premiums
• Open PTO Policy
• 401(k) with up to 10% company matching and immediate vesting
• 12 Weeks Paid Maternity Leave
• 4 Weeks Paid Paternity Leave
• Flight Training Rewards

Tagged as: HubSpot, Project Management