Role Overview
The Product Marketing Specialist will work closely with cross-functional teams to support planning, content development, campaign execution, and performance tracking. You’ll learn how to translate customer insights and product knowledge into compelling marketing materials.
What You Will Do
Build understanding of assigned products, P&L priorities, market context, customer needs, and segmentation to support effective marketing execution. Help develop and maintain storylines, value propositions, messaging frameworks, and promotional content.
Why It Might Be a Fit
This is a hands-on role for an early-career marketer who is curious, collaborative, and eager to drive customer engagement, adoption, and retention.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- 2–3 years of experience in marketing, product marketing, or a related role with exposure to go-to-market initiatives, product launches, or campaigns in a B2B and/or B2C environment
- Working knowledge of marketing channels, including digital, email, web, and social
- Strong collaborator with the ability to bridge cross-functional teams such as Product, Sales, Creative, Digital, or Analytics
- Basic understanding of marketing metrics and performance reporting tools to inform decision-making
- Process- and detail-oriented with the ability to manage priorities and follow through on assigned work
Benefits
- 50% charitable gift matching
- Paid volunteer time
- Performance bonuses
- Generous paid time off
- Top-tier retirement program with 401(k) matching and additional company contributions
To apply for this job please visit recruiting.ultipro.com.
Follow us on social media