Director, Brand Marketing

Role Overview

The Brand Director is a business, brand, and growth leader with a General Manager mindset, accountable for delivering sustainable top- and bottom-line growth while building distinctive, enduring brands.

What You Will Do

Identify and unlock consumer, category, brand, and portfolio growth opportunities, develop and implement the long-term brand strategy and annual operating plan, and deliver sustainable growth, market share gains, and stronger brand health.

Why It Might Be a Fit

This individual balances creativity and entrepreneurship with strategic discipline, strong business acumen, and a commitment to building the brand equity and organizational capability that create tomorrow’s growth.

Requirements

• Bachelor’s degree required; Master of Business Administration preferred.
• Minimum of 10 years of brand marketing experience, including significant experience in consumer packaged goods; food, beverage, or pet experience is preferred.
• Proven track record of identifying and unlocking growth opportunities and delivering top-line growth through demand creation, brand building, innovation, and strong commercial execution.
• Demonstrated ability to build strong, distinctive brands by translating consumer and cultural insight into positioning, brand strategy, portfolio choices, and compelling consumer experiences that strengthen equity and drive business growth.
• Experience developing long-term strategies and annual business plans for a large, established consumer brand or portfolio of brands.
• Demonstrated experience owning a P&L, managing a significant marketing budget, and making trade-offs that improve profitable growth.
• Strong understanding of financial drivers, including pricing, trade, commodities, operations, supply chain, and demand generation.
• Modern brand-building fluency across media, social, digital, commerce, retail, technology, and emerging consumer behaviors, with curiosity and learning agility to adapt as the ecosystem evolves.
• Proven ability to develop, inspire, and activate high-performing teams to deliver best-in-class results.
• Excellent verbal and written communication skills, including the ability to craft a compelling story and influence at all levels inside and outside the Company.
• Demonstrated enterprise leadership and ability to build alignment and mobilize cross-functional teams and external partners around clear strategic choices.

Tagged as: Financial Modeling