Role Overview
The Campaign & Growth Manager is responsible for driving qualified lead generation and accelerating business growth through strategic, data-driven marketing campaigns.
What You Will Do
Responsibilities include overseeing campaign landing pages, developing comprehensive campaign briefs, tracking and evaluating leads, and developing and testing new lead generation opportunities.
Why It Might Be a Fit
Success in this role requires strong decision-making skills, analytical expertise, and the ability to coordinate cross-functional teams to deliver measurable business results.
Requirements
- 2- 3 years of experience in growth marketing, demand generation, performance marketing, campaign management, or a related field
- Proven track record of developing and managing lead generation campaigns with measurable results
- Strong understanding of marketing funnels, customer acquisition, conversion optimization, attribution models, and lead generation strategies
- Experience managing multi-channel campaigns across paid media, email marketing, social media, landing pages, websites, and content marketing
- Ability to develop marketing strategies aligned with business objectives and performance targets
- Experience managing campaign budgets and evaluating performance against spend
- Strong analytical skills with the ability to identify underperforming initiatives and implement optimization strategies while campaigns are active
- Experience with campaign tracking, UTM management, attribution reporting, and performance measurement
- Ability to lead testing, experimentation, and continuous improvement initiatives
- Bachelor’s degree in Marketing, Business, Business Administration, Digital Marketing, or a related field preferred, or equivalent professional experience
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- Paid time off
- Retirement plan
- Learning budget
- Parental leave
- Wellness program
- Visa sponsorship
- Relocation assistance
To apply for this job please visit flywheel.wd5.myworkdayjobs.com.
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