Go-to-Market Associate

Role Overview

This role combines event execution, partnership development, vendor management, and creative problem-solving. The Go-to-Market Associate will lead market-level activations that create memorable experiences for sports fans and drive brand awareness.

What You Will Do

The position requires executing local marketing initiatives, planning and executing activations, managing relationships with vendors and partners, and representing the brand on-site during key events.

Why It Might Be a Fit

The ideal candidate thrives outside of a traditional desk role, enjoys making things happen on the ground, and is comfortable managing multiple priorities, working independently, and operating in fast-paced environments.

Requirements

• Experience in marketing, experiential marketing, event production, partnerships, community marketing, or a related field
• Strong project management skills with the ability to manage timelines, budgets, vendors, and competing priorities
• Excellent communication and negotiation abilities, with confidence building relationships and securing partnerships
• A proactive mindset with strong ownership, accountability, and problem-solving skills
• Ability to work effectively in ambiguous situations and adapt quickly when challenges arise
• Comfortable working remotely while maintaining strong collaboration with distributed teams

Benefits

• Competitive base salary range of $75,000–$100,000
• Target equity
• Unlimited paid time off with flexibility around scheduling
• 16 weeks of fully paid parental leave
• Home office stipend to support remote work
• Company-sponsored health, dental, and vision insurance options for employees and dependents
• 5% 401(k) match and flexible spending account options
• Opportunity to work in a fast-growing environment with significant ownership and impact