Growth Marketing Manager, Digital Media

Role Overview

The Growth Marketing Manager, Digital Media will help scale high-performing digital media channels and generate measurable pipeline growth in a fast-paced, high-growth environment. This role combines performance marketing strategy, campaign execution, vendor management, experimentation, and data-driven optimization.

What You Will Do

Manage relationships with 30+ external vendors and publishers, develop and execute digital media strategies across paid email and newsletters, third-party virtual events and webinars, content syndication, publisher display, and other high-performing channels.

Why It Might Be a Fit

Ideal for a highly analytical and commercially minded marketer who enjoys moving quickly, experimenting aggressively, and connecting marketing investment directly to revenue outcomes.

Requirements

• 5+ years of experience in digital marketing, growth marketing, demand generation, performance marketing, or a related field.
• Proven experience managing paid email or newsletter sponsorships, third-party virtual events or webinars, content syndication, and/or comparable digital media programs.
• Strong vendor management and negotiation skills, with the ability to manage 30+ external relationships and multiple concurrent campaigns while maintaining high attention to detail.
• Demonstrated ability to manage marketing programs from planning and budgeting through execution, optimization, and performance reporting.
• Strong understanding of performance marketing metrics, including conversion rates, ROI, ROAS, pipeline generation, and pipeline-to-spend efficiency.
• Highly analytical and data-driven, with the ability to turn campaign performance data into clear recommendations and investment decisions.
• Experience within cybersecurity, cloud technology, AI, or another technically complex B2B market is highly valuable, along with an understanding of technical buyer personas and enterprise purchasing journeys.
• Strong cross-functional collaboration skills and experience working with teams such as product marketing, finance, legal, brand, creative, marketing operations, campaigns, and leadership.
• A strong bias toward experimentation, with the creativity and commercial mindset to test new channels and identify incremental growth opportunities.
• Highly organized and detail-oriented, with the ability to manage multiple priorities, deadlines, vendors, products, and campaigns simultaneously.
• Self-directed and proactive, with the ability to thrive in a fast-moving, high-growth environment.
• Experience using enterprise marketing and revenue technology such as Salesforce, Marketo, Looker, Tableau, Demandbase, or comparable platforms.
• Strong communication and presentation skills, with the ability to clearly communicate campaign results, insights, and recommendations to stakeholders and leadership.

Benefits

• Annual base salary of $120,000–$165,000 USD, depending on location, experience, skills, education, and other job-related factors.
• Performance-based bonus opportunities.
• Equity opportunities.
• Comprehensive employee benefits.
• Remote work arrangement within the United States.
• Opportunity to work on high-impact performance marketing programs with direct visibility into pipeline and revenue outcomes.
• Exposure to a broad range of digital media channels, emerging advertising opportunities, AI-focused marketing programs, and innovative technologies.
• Collaborative environment with cross-functional exposure across marketing, creative, finance, legal, operations, and leadership.
• Opportunity to contribute to a rapidly scaling technology organization operating in the cybersecurity and AI space.
• A culture that encourages creativity, experimentation, ownership, and continuous improvement.