Product Marketing Manager

Role Overview

The Product Marketing Manager will play a key role in building and scaling a dedicated product marketing function for a growing B2B SaaS platform. This position will shape how customers, prospects, and internal teams understand the value of innovative technology solutions.

What You Will Do

The Product Marketing Manager will own the product marketing strategy and execution, acting as the connection point between product development, customer needs, and commercial growth. This role will lead messaging, launches, customer engagement initiatives, and sales enablement programs to maximize product impact.

Why It Might Be a Fit

The ideal candidate will combine strategic thinking with hands-on execution, creating compelling product stories and customer-focused experiences. This is a high-impact opportunity to influence product adoption, strengthen customer relationships, and support business growth.

Requirements

• 4–7 years of experience in product marketing, preferably within a B2B SaaS environment.
• Experience in supply chain, logistics, warehouse technology, or related industries is highly desirable.
• Demonstrated success leading product launches from positioning and messaging through go-to-market execution.
• Strong writing and storytelling skills with the ability to simplify complex technical concepts for customer audiences.
• Experience developing competitive intelligence programs and sales enablement resources.
• Familiarity with product analytics, user engagement, or in-app guidance platforms such as Pendo, UserPilot, Amplitude, or similar tools.
• Experience managing customer lifecycle marketing, onboarding communications, and advocacy programs.
• Strong project management skills with the ability to manage multiple priorities and deadlines independently.
• Experience using project management platforms such as Monday.com is a plus.
• Confident communicator with the ability to collaborate effectively with Product, Sales, Customer Success, and customers.
• Familiarity with marketing tools such as HubSpot, WordPress, Canva, or similar platforms is preferred.
• Comfortable leveraging AI tools to improve productivity and marketing workflows.
• Strong analytical, organizational, and problem-solving skills.

Benefits

• Fully remote work opportunity available in Canada or the United States.
• Competitive salary package.
• Supportive and collaborative work environment.
• Strong focus on work-life balance.
• Four weeks of paid vacation.
• Paid sick days and personal days.
• Comprehensive health and dental benefits from the first day of employment.
• Group RRSP/401(k) matching program.
• Opportunity to build and shape a new product marketing function.
• High-visibility role with direct impact on product strategy and business growth.