Senior Growth Marketing Specialist

Role Overview

This role is an opportunity for a performance-focused growth marketer to drive customer acquisition and business growth in a fast-moving digital environment. You will own marketing initiatives from campaign execution to strategic planning, using data and experimentation to unlock new opportunities.

What You Will Do

Manage campaigns across multiple channels, develop a deep understanding of customer behavior and unit economics, and drive sustainable business growth.

Why It Might Be a Fit

The ideal candidate is a hands-on growth marketing professional who combines strong execution skills with analytical thinking and a passion for experimentation.

Requirements

• 4+ years of experience in growth marketing, performance marketing, or a similar acquisition-focused role
• Proven experience managing meaningful advertising budgets across platforms such as Meta Ads, Google Ads, YouTube, mobile advertising, and/or direct mail
• Experience developing, testing, and optimizing performance creative across formats including static, video, and user-generated content
• Strong understanding of A/B testing methodologies, conversion rate optimization, and experimentation frameworks
• Advanced analytical skills with experience using Excel, Google Sheets, and business intelligence or product analytics tools such as Looker, Mixpanel, or Amplitude
• Solid understanding of marketing measurement fundamentals, including UTM tracking, conversion tracking, attribution, and server-side events

Benefits

• Competitive compensation package
• Full medical, dental, and vision benefits
• Maternity and paternity support
• Four weeks of vacation annually, including dedicated holiday time
• Stock option grant opportunities
• Fully remote work environment with flexibility to work from anywhere in Canada
• Inclusive and supportive team culture focused on equal access to opportunities
• Accommodation support available throughout the recruitment process