Senior Marketing Analytics Analyst

Role Overview

This is a 13-month contract role focused on turning marketing and customer data into actionable insights that strengthen fundraising performance. The role combines hands-on analytics, segmentation, reporting, data operations, and campaign performance management.

What You Will Do

Analyze supporter behaviour, develop segmentation, targeting, and communication strategies, produce accurate daily, weekly, and campaign-level reports, and monitor media, digital, and offline campaign performance.

Why It Might Be a Fit

This is an opportunity to contribute analytical expertise to a mission-driven organization while helping advance data-driven decision-making.

Requirements

• At least 2 years of experience in analytics, marketing analytics, or data management within a customer-focused organization
• Experience analyzing and reporting on mass-media and integrated marketing campaigns spanning digital and traditional channels
• Hands-on experience with data visualization and modeling tools such as Power BI or Tableau
• Experience working with CRM platforms and cloud analytics environments such as BigQuery, Snowflake, or Redshift
• Practical experience with Google Analytics/GA4 and digital marketing performance measurement
• University degree in analytics, data science, statistics, finance, or a related discipline, or equivalent experience
• Strong analytical capabilities using Excel, SQL, and DAX, with the ability to investigate data, test hypotheses, and identify meaningful patterns

Benefits

• 13-month contract with a hybrid working model
• Candidates can work remotely from anywhere in Canada, with the ability to travel to the Toronto office up to 6 times per year
• Health, medical, dental, and vision benefits
• Paid wellness days and personal days
• Flexible hybrid working arrangements
• Reimbursement support for mobile phone and home-office setup
• Opportunity to contribute analytical expertise to a purpose-driven organization focused on improving health outcomes across Canada