GTM– Mobile & Consumer Devices | Paris (KY-3LRT)

Who we are

Global consumer-electronics brand expanding its smartphone business in France — from carrier-led B2B to open retail. Looking for a GTM to build the consumer channel from the ground up.

What you’ll do

Own and drive the end-to-end Go-to-Market strategy for consumer devices across France / Europe, accountable for commercial success of the product line.

Translate deep insights on market size, channel landscape, competition and consumer into actionable opportunities embedded in the GTM plan.

Orchestrate marketing, channel, retail, delivery and service teams into a single GTM execution plan, using structured project management to ensure cross-functional delivery.

Lead sell-out forecasting and PSI management to maximize product profitability.

Set country-level pricing and manage volume/margin trade-offs to hit gross-margin targets.

Manage the product marketing budget to maximize efficiency and sales impact.

What you’ll bring

Fluent English + Mandarin Chinese (English as working language; Chinese to collaborate with the regional matrix team) and French at B1 or above.

Legal authorization to work in France / the EU (EU citizen or existing valid work permit — no visa sponsorship required).

3+ years in GTM, sales planning or retail; experience in consumer-electronics / mobile overseas GTM or overseas subsidiary sales planning is a plus.

Ability to build and land full product-lifecycle solutions; strong layered project-management skills; fluent in PDCA and the 4P marketing framework.

Sharp analytical mindset, cross-functional communication, results orientation and comfort with ambiguity and challenge.

Willing to travel across Europe.

Nice to have

Mobile-brand go-global background.

Home-appliance or smart-3C (robotic vacuum, etc.) overseas experience.

Established key-account / open-market dealer channel resources, or channel-sales & KA experience.

E-commerce awareness (not required).

Tagged as: Forecasting, Project Management