Marketing Lead

Role Overview

As a Marketing Lead, you will own Kapture CX’s end-to-end marketing strategy and execution across brand, demand generation, product marketing, events, content, digital marketing, and design. You will work closely with Sales, Product, Growth, and Leadership to create scalable marketing programs that drive awareness, pipeline, and revenue.

What You Will Do

You will define and execute Kapture CX’s marketing strategy aligned with company growth and revenue objectives. You will build integrated marketing plans for India and international markets, establish marketing as a key driver of pipeline generation and revenue growth, and position Kapture CX as a leader in AI-powered Customer Experience.

Why It Might Be a Fit

We are looking for someone who combines strategic thinking with hands-on execution and thrives in a fast-paced B2B SaaS environment. You will lead strategy and execution with the freedom to innovate and drive meaningful business outcomes.

Requirements

• 10–12 years of experience in B2B Enterprise Marketing, preferably in SaaS, AI, CX, CRM, or Enterprise Technology
• Proven success in building and scaling enterprise marketing programs that drive measurable business growth
• Strong expertise in Demand Generation, Product Marketing, Brand Marketing, and Go-to-Market strategy
• Demonstrated experience in planning and executing CX-focused events, executive roundtables, conferences, webinars, and enterprise engagement programs
• Experience leading and managing Demand Generation, Product Marketing, and Design/Creative teams
• Strong understanding of enterprise sales cycles and marketing-to-sales alignment
• Experience working with global markets such as North America, Middle East, APAC, or Europe
• Strong analytical mindset with expertise in marketing metrics, attribution, and ROI measurement
• Excellent stakeholder management and leadership skills

Benefits

• Global Impact
• High Ownership
• AI-First Innovation
• Career Growth
• Build, Scale & Lead