Role Overview
The Growth Marketing Specialist will plan, execute, and optimize campaigns across paid media, email, account-based marketing, webinars, and events to grow Poly awareness and consideration in priority public sector segments. Working closely with sales, product marketing, and channel partners, you will turn customer needs into compelling campaigns that generate qualified engagement, sales opportunities, and measurable pipeline.
What You Will Do
Key Responsibilities: Campaign Strategy & Execution, Demand Generation & Sales Alignment, Analytics & Optimization.
Why It Might Be a Fit
The ideal candidate will have 5+ years of B2B growth marketing or demand generation experience, with a track record of delivering qualified leads and pipeline; Public sector experience strongly preferred.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience
- 5+ years of B2B growth marketing or demand generation experience
- Proven ability to independently plan, launch, and optimize integrated campaigns across digital, email, account-based marketing, and partner channels
- Strong audience segmentation, messaging, and conversion optimization skills
- Familiarity with CRM, marketing automation, and ABM platforms
- Strong analytical skills and the ability to translate performance data into practical actions that improve demand and pipeline outcomes
- Excellent project management and collaboration skills
Benefits
- Medical/dental/vision insurance
- HSA
- FSA
- 401(k)
- Life, disability & ADD insurance
- Paid time off
To apply for this job please visit linkedin.com.
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