Marketing Manager

Role Overview

Plume is hiring a Marketing Manager to execute campaigns and content that build awareness and trust in Plume across both crypto-native and institutional audiences. You will own campaign execution across channels — content, social, community, and partner co-marketing — working closely with Product, BD, and Design to translate complex RWA tokenization concepts into compelling, credible narratives.

What You Will Do

Key Responsibilities include planning and executing integrated marketing campaigns, owning Plume’s content calendar, partnering with Design on campaign assets, coordinating co-marketing with issuer and institutional partners, managing and growing Plume’s social presence, and tracking and reporting on campaign performance.

Why It Might Be a Fit

The ideal candidate will have 3+ years of marketing experience, strong writing skills, experience running multi-channel campaigns, and comfort working cross-functionally with Product, BD, and Design in a fast-moving environment.

Requirements

• 3+ years of marketing experience, ideally in crypto, fintech, or another technical/regulated industry
• Strong writing skills; able to make complex financial and technical concepts clear and compelling
• Experience running multi-channel campaigns and measuring performance against clear KPIs
• Comfortable working cross-functionally with Product, BD, and Design in a fast-moving environment
• Familiarity with crypto-native channels and community norms (X, Discord, Telegram)

Benefits

• Competitive salary
• Equity/token allocation
• Comprehensive benefits
• Significant ownership over campaigns and channels from day one
• A collaborative, remote-first team building category-defining products in RWAfi
• Direct exposure to product launches, partnerships, and the broader crypto/TradFi ecosystem