Role Overview
As a Marketing Automation Specialist, you will be responsible for executing and optimizing direct marketing campaigns on the German market, analyzing campaign performance, and collaborating with other marketing teams. You will also be responsible for managing product feed data, driving email and web push active subscriber growth, and implementing AI solutions to increase team efficiency.
What You Will Do
Your daily challenges will include owning the end-to-end execution and optimization of direct marketing campaigns, analyzing campaign performance, and running A/B tests to improve engagement and conversion.
Why It Might Be a Fit
We are looking for a data-driven, proactive individual with strong communication skills and experience in CRM, marketing automation, and digital marketing. You should have a strong understanding of KPIs such as CTR, CR, AOV, bounce rate, revenue, and unsubscribe rate.
Requirements
- Native-level German and strong English communication skills
- Experience in CRM, marketing automation, digital marketing, or a similar role
- Experience with campaign optimisation, A/B testing, and performance analysis
- Strong understanding of KPIs such as CTR, CR, AOV, bounce rate, revenue, and unsubscribe rate
- A data-driven, proactive approach and ability to work independently
- Experience with AI tools and solutions
Benefits
- Remote work within flexible hours
- Monthly bonus opportunities tied to marketplace results
- Seniority bonuses
- Private Medical Healthcare (Enel-med)
- Life Insurance (PZU)
- Online Benefit Platform (MyBenefit)
- Mental Health Platform (Nilo)
- Sports Card (Multisport)
- Two 50% discount codes for our marketplace
To apply for this job please visit linkedin.com.
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