Role Overview
The Marketing Manager will lead and execute integrated marketing initiatives to drive brand awareness, client engagement, and lead generation. This role oversees traditional and digital marketing efforts, manages vendor and media relationships, and helps shape the firm’s overall marketing strategy.
What You Will Do
Develop and manage marketing campaigns, lead SEO and website optimization initiatives, build and maintain relationships with media partners, manage marketing budgets, and track campaign performance.
Why It Might Be a Fit
The ideal candidate will have 5+ years of progressive marketing experience, prior leadership experience, and experience with SEO, digital marketing, analytics, and campaign reporting.
Requirements
- Bachelor’s degree in Marketing, Communications, Advertising, Business, or a related field
- 5+ years of progressive marketing experience
- Prior leadership, supervisory, or team management experience preferred
- Experience with SEO, digital marketing, analytics, and campaign reporting
- Experience working with television, radio, digital media, and advertising vendors
- Strong project management, communication, and organizational skills
- Salesforce or CRM experience is a plus
- Experience with CTV/OTT advertising is strongly preferred
To apply for this job please visit recruiting.paylocity.com.
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