Role Overview
The Senior Business Development Manager, Growth will help shape the consumer growth strategy for Kleinanzeigen, identifying how to acquire the right users, activate them, and build lasting engagement and loyalty. The role will work at the intersection of Strategy, Product, Marketing, and Analytics, combining customer understanding with commercial thinking to identify and scale growth opportunities.
What You Will Do
The Senior Business Development Manager, Growth will shape the consumer growth strategy, develop user segmentation and loyalty strategy, and shape the future of the homepage and lifecycle experiences. The role will turn customer insights into initiatives that sustainably grow the marketplace.
Why It Might Be a Fit
The ideal candidate will have 4+ years of experience in Business Development, Growth Strategy, Strategy, Consulting, or a similar role in a digital business, with a strong understanding of consumer growth across acquisition, activation, engagement, and retention.
Requirements
- 4+ years of experience in Business Development, Growth Strategy, Strategy, Consulting, Product Strategy or a similar role in a digital business
- strong understanding of consumer growth across acquisition, activation, engagement, and retention
- experience using customer segmentation, behavioural data, funnels, and experimentation to identify opportunities and translate customer insights into concrete growth initiatives
- ability to develop business cases, size opportunities, and define measurable success criteria
- proven experience working across Product, Marketing, Analytics, and Commercial teams, influencing roadmaps and senior stakeholders without direct authority
- curiosity about customer behaviour and passion for creating lasting engagement
- ability to communicate confidently in English; German is a plus
Benefits
- Flexibility
- 20 days ‘work from anywhere’
- Paid additional parental leave for both parents
- Extra paid days off for special occasions
- Confidential support & coaching for you and your loved ones
- Annual company sports events
- Pension and life insurance
- Personal development budget
- Learning opportunities to grow your skills and career
- Corporate benefits and exclusive discounts
- An attractive referral program
- Transportation allowance
- Free shipping on Kleinanzeigen Direktkauf
To apply for this job please visit linkedin.com.

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