Role Overview
Reporting to the Head of Marketing, this role will be responsible for creating and capturing demand through performance marketing, the website, account-based and signal-based programs, and the ops and analytics underneath all of it.
What You Will Do
You’ll pull in contractors, agencies, and AI tools as needed, and you’ll have real ownership of strategy, budget, and results. You’ll set channel strategy and plan campaigns to meet pipeline and revenue goals, own the pipeline number, and work with sales on target accounts, handoffs, and follow-ups.
Why It Might Be a Fit
You’ll have real ownership of strategy, budget, and results, and you’ll be comfortable producing and distributing your own campaign assets. You’ll have the opportunity to work with a sales-led, ENT-focused motion, and you’ll have experience with a sales-led, ENT-focused motion is a plus.
Requirements
- 7-10+ years of B2B SaaS marketing experience, primarily in demand generation or growth, at startups from Seed to Series C
- Experience with a sales-led, ENT-focused motion is a plus
- Pipeline ownership: You’ve owned a marketing-sourced pipeline target and can talk through how you planned for it, what levers you’ve pulled to hit it, and what you’d do differently
- Performance marketing depth: Hands-on experience running and scaling paid search and paid social, including managing budget and improving CAC
- Web, CRO, and search: Experience improving website conversion, and driving meaningful growth through SEO, AEO, and GEO
- Maker instincts: You can write and produce solid campaign assets with AI’s help, and you care about quality
- ABX and signal-based experience: You’ve built account-based programs and used intent or engagement signals to trigger campaigns and outbound
- Ops and analytics: You can run HubSpot and a modern martech stack without help, from attribution and routing to dashboards leadership trusts
- AI builder: You’ve built AI agents or workflows (in tools like Clay, n8n, Zapier, or with LLM APIs) that made you or your team measurably faster. Bring examples
Benefits
- New hire equity grant
- Full suite of perks and benefits for US-based full-time employees
To apply for this job please visit jobs.ashbyhq.com.
Follow us on social media