Digital Marketing & Customer Engagement Analyst

Role Overview

KordaMentha is seeking a university student to join their digital customer engagement and retention squad as a Digital Marketing & Customer Engagement Analyst. The role is a 6-month full-time contract and will be based in the Melbourne CBD. The successful candidate will gain hands-on experience across digital marketing, customer engagement, and retention, website optimisation, campaign reporting, and marketing analytics.

What You Will Do

The Digital Marketing & Customer Engagement Analyst will support the development and application of an optimisation framework to continually test and learn across engagement and retention campaigns, collaborate with the business and external partners, and assist in developing campaign tests, reviewing and interpreting research, and reporting on optimisation framework and activity.

Why It Might Be a Fit

The successful candidate will gain hands-on experience in a professional marketing environment, work alongside experienced marketing professionals, and develop practical skills in digital marketing, campaign execution, and customer engagement.

Requirements

• Currently studying Marketing, Digital Marketing, Communications, Business or a related field.
• Proficiency using Adobe Experience Cloud, including Campaign, Target and Audience Manager and Analytics with Journey Optimiser and Real Time CDP & CJA preferred.
• Experience using eDM platforms, customer databases, and data-driven campaigns.
• Ability to build relationships with key stakeholders,
• A collaborative and flexible approach towards working with clients and solving challenges.
• Working knowledge of HTML, CSS, transactional websites, and secure digital environments.
• Strong written and verbal communication skills.
• Organised, reliable, and able to manage competing priorities.
• An interest in analysing information and identifying insights from data.
• Strong attention to detail.
• Confidence using Microsoft Office, particularly Excel and PowerPoint.
• The ability to work independently and as part of a team.

Benefits

• Professional development: Expert mentorship, tailored training via KordaMentha Business School, study support, and our Accelerate program for Analysts to Associate Directors.
• Flexibility: We champion work/life integration with options that fit your lifestyle.
• Career growth: Merit-based promotions, secondments, and opportunities to work alongside senior leaders on impactful projects.
• Leave that works for you: Buy extra leave and access volunteer, generous parental leave and career break options.
• Culture & connection: Social events, cultural celebrations, and our bi-ennial black-tie ball.
• Family support: Flexible parental leave, return-to-work support.
• Health & wellbeing: Inclusive wellness initiatives and confidential and industry leading EAP for you and your family.