Role Overview
This role involves transforming marketing operations, with a focus on hospitality industry experience and expertise in Braze and Amperity. The consultant will work remotely in the USA, with a duration of 6 months or more. The ideal candidate will have 5+ years of experience in building, launching, and monitoring campaigns, as well as redesigning and implementing marketing operations processes.
What You Will Do
The consultant will have hands-on experience with Braze and Amperity, including building reusable audience segments, campaign practices, and connecting CDP data to email and messaging activation. They will also be able to work directly in the platforms, turning business objectives and analytical findings into practical campaign workflows.
Why It Might Be a Fit
The ideal candidate will have strong knowledge of audience strategy, journey planning, experimentation, deliverability, recipient fatigue, and campaign measurement. They will also be able to clarify responsibilities and handoffs across teams while working within existing ownership and decision rights.
Requirements
- Hospitality industry experience
- 5+ years of hands-on experience with both Braze and Amperity
- Experience redesigning and implementing marketing operations or campaign delivery processes
- Deep experience with campaign QA, risk-based testing, defect management, release controls, and separating build from QA responsibilities
- Strong knowledge of audience strategy, journey planning, experimentation, deliverability, recipient fatigue, and campaign measurement
- Ability to work directly in the platforms and turn business objectives and analytical findings into practical campaign workflows
- Experience clarifying responsibilities and handoffs across teams while working within existing ownership and decision rights
- Strong communication and training skills
To apply for this job please visit linkedin.com.

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