Marketing Manager – Tax (10 month FTC)

Role Overview

This role sits within Group Corporate Services, in Group Corporate Affairs and Marketing. The team tells KPMG’s story internally and externally, protects and enhances the brand, and uses insights, expertise and relationships to support the firm’s priorities.

What You Will Do

You will support the development and delivery of integrated campaigns across alliance partnerships, priority sectors and technology themes such as cloud, data and cyber. You will bring together marketing, business development and sales enablement teams to create relevant client experiences, generate opportunities and improve return on investment.

Why It Might Be a Fit

You will partner with business and business development stakeholders to define strategic direction, go-to-market plans and integrated campaigns for assigned sectors, capabilities or alliance partnerships.

Requirements

• Evidence of developing and delivering integrated marketing campaigns that achieved measurable brand, engagement, lead-generation or commercial outcomes.
• Experience of translating business priorities and client insight into clear campaign strategies, propositions, audience plans and channel choices.
• Strong project management experience, including managing multiple campaigns, budgets, timelines, dependencies and stakeholders.
• Experience of working across marketing, business development, sales, creative or external partner teams to deliver coordinated activity.
• Practical knowledge of digital marketing channels and tools, including search engine optimisation, paid search, customer relationship management, marketing automation and analytics platforms.
• Evidence of using performance data, market research and client insight to evaluate campaigns, recommend improvements and communicate outcomes to senior stakeholders.

Tagged as: Project Management