Marketing Manager

Role Overview

The role is responsible for leading integrated 360° marketing campaigns that drive business growth, strengthen brand equity and recruit high-value consumers. This role requires strong strategic thinking, structured communication and excellent cross-functional collaboration to translate global direction into locally relevant commercial activation.

What You Will Do

Develop annual product launch roadmap and commercial activation plans, lead end-to-end execution of 360° launch campaigns, partner with Sales, CRM, PR, Training, Supply Chain and EC teams, monitor campaign performance and recommend optimization plans.

Why It Might Be a Fit

We are looking for a strong commercial mindset with the ability to connect marketing activities to business results, excellent project management and stakeholder management skills, and high proficiency in both spoken and written English and Chinese.

Requirements

• Bachelor degree or above degree in Business, Marketing or related discipline
• Minimum 5-7 years’ experience in beauty, skincare or luxury marketing
• Experience in product marketing and integrated campaign management
• Strong commercial mindset with the ability to connect marketing activities to business results
• Excellent project management and stakeholder management skills
• Strong analytical and presentation skills
• High proficiency in both spoken and written English and Chinese

Benefits

• Competitive salary
• Opportunities for growth and development
• Collaborative and dynamic work environment