Senior Brand Marketing Manager

Hybrid Full TimeBucharest, RomaniaLEGO Education

Role Overview

As Senior Brand Marketing Manager, you’ll shape brand strategies and plans across Romania, Bulgaria, Israel, and Moldova, and be accountable for consumer sales ambitions for children aged 0–12.

What You Will Do

You’ll create a coordinated campaign approach across three Kids audience groups, recommend investment choices, and act as the primary connection with global Kids and intellectual property marketing teams.

Why It Might Be a Fit

You’ll balance audience growth, brand building, and disciplined investment across several markets, and work closely with the Head of Marketing, Brand Marketing Managers, and global marketing teams.

Requirements

  • Led brand or product management within an established consumer brand
  • Built in-market strategies and annual marketing plans for established consumer brands
  • Managed marketing budgets and developed sales forecasts linked to brand or product plans
  • Used marketing research and effectiveness measurement to guide investment or campaign decisions

Benefits

  • Family Care Leave
  • Insurances
  • Wellbeing
  • Colleague Discount
  • Bonus

To apply for this job please visit lego.wd103.myworkdayjobs.com.

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