Head of Marketing

On Site Full TimeShanghai, ChinaLesaffre

Role Overview

As a global key player in yeasts and fermentation, Lesaffre is committed to working with confidence to better nourish and protect the planet. The Head of Marketing will develop and execute comprehensive marketing strategies aligned with overall business objectives to drive brand growth, market penetration, and revenue generation.

What You Will Do

The Head of Marketing will oversee brand identity, manage brand equity through strategic positioning and reputation management, conduct in-depth market analysis, and lead the planning and implementation of multi-channel marketing campaigns.

Why It Might Be a Fit

The ideal candidate will have a strong entrepreneurial mindset, excellent project management skills, and the ability to manage multiple projects and relationships simultaneously. They will be a team leader and team player with a sense of dynamism, enthusiasm, a passion for excellence, innovation, and delivery.

Requirements

  • Bachelor’s degree or above in Marketing, Business Administration, Advertising, Communications or a closely related field
  • 10+ years of experience in managing product, communication and branding positioning projects
  • Full mastery of end-to-end marketing logic
  • Fluent English proficiency for cross-border business scenarios

Benefits

  • Competitive salary
  • Opportunities for professional development
  • Collaborative and dynamic work environment
  • Global team collaboration and international event docking

To apply for this job please visit jobs.smartrecruiters.com.


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