Product Marketing Manager

Role Overview

The Product Marketing Manager will lead end-to-end outbound marketing for the Built-in appliance category and drive brand awareness and revenue growth in the UK. The role involves building target audience understanding, defining brand and product value positioning, and analyzing marketing performance.

What You Will Do

The Product Marketing Manager will be responsible for launching products, creating localized marketing messages, managing product launches, and collaborating with stakeholders to achieve target KPIs and business goals.

Why It Might Be a Fit

The ideal candidate will have 4+ years of experience in B2C consumer goods product & brand marketing, with a strong command of timelines, budgets, and KPIs. The candidate should be able to analyze marketing performance, derive consumer insights, and make data-driven decisions.

Requirements

• Bachelor’s degree or higher in marketing, business, product development, or related field (or equivalent experience)
• 4+ years in B2C consumer goods product & brand marketing; home/appliance/electronics background preferred
• End-to-end management of large-scale campaigns and product launches — strong command of timelines, budgets, and KPIs
• Ability to analyse marketing performance and derive consumer insights; comfort making data-driven decisions
• Ability to work closely with agencies and internal creative teams to turn strategy into compelling, on-brand execution

Benefits

• Pension
• Private Healthcare for Employee & Family
• 25 Days’ Annual Leave (+ Public Holidays)
• Staff Discount
• Subsidised Cafeteria