Role Overview
The Marketing Manager leads the development of moderately-complex member-centric, multi-channel marketing and communication strategies driving improved membership acquisition and engagement. This position works autonomously on assigned strategies, may have up to two direct reports, and collaborates cross-functionally within marketing and across the organization.
What You Will Do
Gathers and leverages consumer or member insights from multiple sources to identify strategic opportunities, develops moderately-complex multi-channel strategies to drive membership acquisition, retention, or product engagement, and collaborates with business & technology partners to align marketing strategy with product, pricing, & operational strategies.
Why It Might Be a Fit
The ideal candidate combines strategic thinking, business acumen, analytical rigor, and strong leadership skills with a passion for helping people improve their health and wellbeing.
Requirements
- Bachelor’s Degree in a related field
- 6+ years relevant marketing experience
- Proven ability to develop moderately-complex omni-channel strategies
- Excellent customer service and project management skills
- Working knowledge of Microsoft Excel
- Proficiency in directing work, coaching, and developing team
- Ability to define problems, collect and analyze data, establish facts, draw valid conclusions and recommend solutions
Benefits
- A fully subsidized membership
- Discounts on Life Time products and services
- 401(k) retirement savings plan with company discretionary match (21 years of age and older)
- Training and professional development
- Paid sick leave where required by law
To apply for this job please visit wd1.myworkdaysite.com.
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