Role Overview
Join Light’s growth team to build new channels from scratch and drive pipeline growth. The role involves building a referral program, running G2 and Capterra campaigns, launching and scaling Meta Ads, and growing presence across search and AI answer engines.
What You Will Do
Build a referral program, run G2 and Capterra campaigns, launch and scale Meta Ads, find creators and influencers, grow presence across search and AI answer engines, and set up measurement for each new channel.
Why It Might Be a Fit
The ideal candidate has hands-on experience across referrals, review sites, Meta Ads, influencer marketing, or SEO and GEO, a test-and-learn mindset, comfort with numbers and tools, and a can-do, empathetic, and collaborative spirit.
Requirements
- Enough years in growth to know how to take a channel from zero to pipeline at a fast-growing B2B SaaS company
- Hands-on experience across referrals, review sites, Meta Ads, influencer marketing or SEO and GEO
- A test-and-learn mindset, with the discipline to measure every experiment against pipeline and revenue
- Comfort with numbers and tools, from ad platforms to HubSpot to spreadsheets
- An eye for creative and a feel for what makes finance people stop scrolling
- Deep curiosity about how AI is reshaping marketing, finance and the companies we serve
- A can-do, empathetic and collaborative spirit
Benefits
- Competitive salary
- Potential stock options
- 25 days of annual leave plus public holidays in the country where you’re based
- Regular socials and two company offsites a year
To apply for this job please visit jobs.ashbyhq.com.
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