Director, Product Marketing

Role Overview

Join a high-growth company backed by strong investor confidence to define a new category in healthcare, shape product strategy, and lead the market into the next era of orthodontics.

What You Will Do

Develop differentiated product positioning, pricing strategies, value propositions, and go-to-market plans to drive commercial results, own product launches, and lead cross-functional strategy.

Why It Might Be a Fit

Help shape the future of orthodontics, influence product strategy, pricing, market perception, and commercial growth, and build something meaningful by joining a team transforming how orthodontic care is designed, manufactured, and delivered.

Requirements

• 12+ years of product marketing experience, ideally in medical devices, orthodontics, dental technology, MedTech or complex hardware and software environments
• Bachelor’s degree required. A master’s degree in engineering, business, marketing or a related discipline is preferred
• Proven ability to develop differentiated product positioning, pricing strategies, value propositions, and go-to-market plans that drive commercial results
• Strong writing and messaging skills, ability to find the big idea, simplify complexity, and make technology matter in a deck and in a room full of decision makers
• Experience owning product launches, integrated campaigns, pricing strategy, portfolio positioning, and sales enablement
• Sharp commercial and analytical capabilities, including competitive analysis, market research, pricing analysis, and campaign performance measurement
• Stellar presentation and interpersonal skills, ability to influence senior leaders and build alignment across technical and commercial teams

Benefits

• PTO/Paid Holidays
• Medical, Dental, and Vision plans
• 401k Retirement plan
• Fringe benefits
• Paid parental leave
• Workplace perks such as food/coffee