Head of Growth Marketing

Hybrid Full TimeSan Francisco, California, United StatesLightning AI

Role Overview

The Head of Growth Marketing will lead demand strategy and campaign execution across digital, paid media, webinars, email, web, and emerging channels. This is a new role and function in the company.

What You Will Do

Own the marketing growth strategy, architect and scale the global demand generation engine, lead and drive digital demand campaigns, build and scale ABM programs, and partner with other teams to define and optimize a trusted approach to account targeting and pipeline performance.

Why It Might Be a Fit

The ideal candidate will have 15+ years of experience in building and scaling B2B demand generation, digital marketing, or growth marketing in high growth technology companies, with a strong understanding of complex B2B buying journeys and a testing mindset.

Requirements

  • 15+ years experience in building and scaling B2B demand generation, digital marketing, or growth marketing in high growth technology companies
  • Deep understanding of complex B2B buying journeys, buying committees, complex sales cycles, account segmentation, ABM, and sales-assisted conversion
  • Experience working with product-led/self-service growth motions for developer and end user communities
  • Analytical & Financial Acumen with deep proficiency in attribution, pipeline modeling, and managing budgets and vendors
  • Strong business acumen and executive presence
  • Hands-on leader who is comfortable building from scratch with experience operating at scale

Benefits

  • Comprehensive Health Coverage
  • Meaningful Equity
  • Retirement Savings
  • Flexible Time Off
  • Company-Wide Winter Break
  • Paid Parental & Family Leave
  • Professional Development
  • Wellness Benefits
  • Sabbatical Program
  • Flexible Work
  • In-Office Meals

To apply for this job please visit job-boards.greenhouse.io.


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