Product Marketing Lead

Remote Full TimeUnited Kingdom (Remote)Linkfire

Role Overview

Own the go-to-market for every feature and product launch, drive adoption, and measure it. Identify customers getting value from the product and turn their stories into case studies, testimonials, and content snippets.

What You Will Do

Own the go-to-market for every feature and product launch, drive adoption, and measure it. Identify customers getting value from the product and turn their stories into case studies, testimonials, and content snippets.

Why It Might Be a Fit

Several years in B2B or SaaS marketing, with a track record of launching features to existing customers and getting them used. Positioning instincts, hands-on experience with customer messaging tools, clear, persuasive writing, an eye for design, comfort creating content yourself, comfort with data, an eye for a good customer story, and persistence to get it signed off and published.

Requirements

  • Several years in B2B or SaaS marketing
  • Track record of launching features to existing customers and getting them used
  • Positioning instincts
  • Hands-on experience with customer messaging tools such as Intercom
  • Clear, persuasive writing in English
  • Eye for design and comfort creating content yourself
  • Comfort with data
  • Eye for a good customer story and persistence to get it signed off and published
  • Experience working with AI and opinions about where it helps and where it gets in the way

Benefits

  • Six weeks’ paid holiday
  • Company pension contributions if working in Denmark

To apply for this job please visit linkedin.com.

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