Senior CRM Manager

On Site Full TimeCape Town, Western Cape, South AfricaLiquid Thought

Role Overview

Join a fast-growing on-demand delivery business as a Senior CRM Manager, developing and executing end-to-end CRM strategies to drive personalized customer communications and incentive programs.

What You Will Do

Develop and execute CRM strategies, project manage lifecycle projects and campaigns, lead marketing automation, and manage email, push notification, and WhatsApp marketing campaigns.

Why It Might Be a Fit

This role requires a highly talented Senior CRM Manager with experience in CRM management, marketing, and communication, as well as a passion for memorable customer engagement and data-driven strategies.

Requirements

  • Degree or diploma in Marketing, Business, Advertising, or Communication
  • 5+ years’ work experience, with at least 2 years in a CRM management role
  • Experience in e-commerce and/or a digital business
  • Solid experience using enterprise CRM solutions such as Braze, Salesforce Marketing Cloud, SAP Marketing Cloud, or Adobe Marketing Cloud
  • Strong analytical skills with the ability to draw meaningful insights from data across various platforms
  • A sound understanding of lifecycle and 1:1 (personalized) marketing
  • A proven track record of achieving and growing sales through CRM channels

Benefits

  • Market-related total remuneration package
  • Free access to online learning platforms
  • Regular social events and team activities
  • A day’s leave on your birthday
  • Free, confidential employee wellness programme
  • Free parking

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To apply for this job please visit www.careers-page.com.

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