Senior Director, Brand Marketing

On Site Full TimeBrampton, Ontario, CanadaLoblaw Companies Limited

Role Overview

The Sr. Director, Brand Marketing leads the development of long-term brand marketing strategies and oversees a team to implement marketing programs for visible and complex banner/cross-category portfolios.

What You Will Do

The Sr. Director, Brand Marketing will drive the growth of the assigned division/categories in-store and in digital, lead the development of full-year marketing plans/integrated marketing campaigns, and oversee the portfolio-level execution of Control Brand programs.

Why It Might Be a Fit

The Sr. Director, Brand Marketing will act as a strategic partner and advisor to Divisional/Category counterparts, collaborate with Marketing leadership, and drive groundbreaking, innovative marketing strategies across paid, earned, and owned channels.

Requirements

  • 10-15 years of experience in brand marketing
  • 5 or more years of experience leading a team
  • Strong knowledge of leading digital marketing practices
  • Developing marketing insights from data & analytics
  • People management
  • Budget management & financial planning
  • Knowledge of a CPG environment
  • Marketing analytics & technology

Benefits

  • Comprehensive training
  • Flexibility
  • Competitive benefits

To apply for this job please visit myview.wd3.myworkdayjobs.com.

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