Digital Marketing Specialist

The Digital Marketing Specialist helps optimize and support digital strategy by collecting, measuring and interpreting data from digital sources.

Requirements

• Bachelor’s Degree in Business, Marketing, Information Systems, Communications or related field
• Minimum two years of experience focused on digital marketing campaigns
• Knowledge of digital analytics, reporting and marketing platforms
• Understanding of web analytics tools, tag management systems, business listing tools, digital advertising data, and Customer Relationship Management (CRM) systems
• Strong analytical skills and ability to interpret data, identify trends, and provide actionable recommendations to support marketing, UX, and optimization efforts