Head of Marketing

Role Overview

The Head of Marketing will lead Singapore’s marketing strategy, budget, and commercial performance, focusing on customer acquisition, activation, and retention.

What You Will Do

Key responsibilities include owning Singapore’s marketing strategy, budget, and performance targets, driving sustainable growth across customer acquisition, activation, and retention, and improving conversion across the customer journey.

Why It Might Be a Fit

The ideal candidate will have 8+ years of experience in marketing, growth, business development, or related commercial functions, including team and budget leadership, and a proven track record of driving customer growth and measurable commercial outcomes in Singapore.

Requirements

• 8+ years of experience in marketing, growth, business development or related commercial functions
• Proven track record of driving customer growth and measurable commercial outcomes in Singapore
• Experience in fintech, digital investment/wealth platforms, financial services is preferred
• Strong understanding of multi-channel marketing, partnerships, customer acquisition and lifecycle management
• Strong commercial acumen and analytical skills
• Demonstrated leadership, stakeholder management and cross-functional collaboration capabilities
• Adaptable, resourceful and results-oriented
• Excellent English communication skills
• Mandarin proficiency is an advantage