Marketing Manager – Paid Social

Role Overview

The Marketing Manager – Paid Social leads a team in the strategy and efficient day-to-day management of assigned paid social campaigns, using platform tools and data to deliver efficient and profitable paid social campaigns.

What You Will Do

The role involves overseeing buying strategy, campaign setup and trafficking, optimization, and rigorous testing, as well as staying current on social platform updates and influencing current and future plans.

Why It Might Be a Fit

The ideal candidate will have deep knowledge of the fast-changing social platform ecosystem, including platform algorithms, ad formats, and measurement, and be able to lead a team, analyze complex data sets, and forecast results and budget expectations.

Requirements

• Bachelor’s degree in Business, Marketing, Communications or related field, or equivalent years of experience in lieu of education requirement, if applicable
• 5 years Marketing, Media or related field, including 3 years of hands-on paid social experience
• Hands-on experience in Meta Ads Manager plus at least one of Pinterest, TikTok, Reddit, Snapchat or X
• Experience with catalog/dynamic product ads, Conversions API, and comparing platform attribution against analytics tools such as Adobe