Marketing Manager (PBA)

Role Overview

The Marketing Manager leads go to market strategy for the Professional Bowlers Association, developing and executing marketing plans for PBA Tour events, broadcasts, and major league initiatives in support of the growth of the PBA.

What You Will Do

Develop and execute go to market strategies and marketing plans for PBA Tour events, broadcasts, and major league initiatives, support the growth of the PBA across television audiences, social and digital channels, live event attendance, and overall fan base.

Why It Might Be a Fit

The ideal candidate will have 5+ years experience in sports marketing, media marketing, or entertainment marketing, experience developing go to market strategies and marketing plans, and strong digital and social campaign execution skills.

Requirements

• 5+ years experience in sports marketing, media marketing, or entertainment marketing
• Experience developing go to market strategies and marketing plans
• Experience with audience growth, broadcast tune in, or fan development campaigns preferred
• Strong digital and social campaign execution skills
• Ability to manage multiple campaigns and deadlines across departments
• Prior experience in professional sports, sports leagues, or sports media

Benefits

• Medical, Dental, Vision plans
• Wellness resources
• 401(k) Retirement Plans
• Employee Stock Purchase Program
• Employee Assistance Program (EAP)
• Vacation and Holidays
• Bowling, Boomer’s, and Waterpark discounts
• Retail discounts
• Event discounts