Lead Marketing Analytics Manager – India

Role Overview

We are looking for a marketing intelligence leader who combines marketing and pipeline expertise with data science and AI to proactively monitor and optimize performance. This role will lead the development of predictive models that identify emerging risks and opportunities, diagnose performance drivers, and translate insights into actions that improve campaign, pipeline, and business outcomes.

What You Will Do

Analyze performance across campaigns, funnel conversion, pipeline creation and progression, sales, revenue, and ROI. Identify trends, performance gaps, risks, and opportunities across campaigns, channels, audiences, segments, and pipeline. Diagnose what is driving performance and where intervention is needed. Translate findings into actionable recommendations that improve marketing effectiveness and business outcomes.

Why It Might Be a Fit

8+ years of experience in marketing analytics, data science, performance intelligence, or advanced analytics. Hands-on data science experience designing, building, validating, and deploying predictive and proactive monitoring models, including forecasting and anomaly detection.

Requirements

• 8+ years of experience in marketing analytics, data science, performance intelligence, or advanced analytics
• Hands-on data science experience designing, building, validating, and deploying predictive and proactive monitoring models, including forecasting and anomaly detection
• Deep understanding of B2B marketing and pipeline performance, including campaigns, funnel conversion, pipeline creation and progression, sales, revenue, attribution, and ROI
• Proven ability to diagnose performance drivers and translate model outputs and analytical insights into actionable marketing recommendations
• Advanced proficiency in Python and SQL, with experience using AI, automation, and modern analytics platforms
• Strong business acumen, problem-solving, executive communication, and cross-functional partnership skills