Senior CRM Manager – Conversion & Lifecycle

Role Overview

Join our expanding Product Growth team as a Senior CRM Manager to drive conversion growth, create financial inclusion for Africa’s traditionally excluded, and own two core growth pods in your first year.

What You Will Do

You’ll build and run multi-channel campaigns, track funnel performance, run structured experiments, and turn what works into documented playbooks.

Why It Might Be a Fit

You’ll thrive in this role if you have genuine appetite for pod leadership, judgment as much as skill, and hands-on fluency in CRM platforms like CleverTap.

Requirements

  • 5+ years in growth, performance, or lifecycle marketing, ideally in fintech, telco, or e-commerce
  • Judgment as much as skill
  • Genuine appetite for pod leadership
  • Hands-on fluency in CRM platforms like CleverTap, Braze, or similar
  • Energized, not unsettled, by ambiguity
  • Strong enough presence to build trust quickly with senior leads across two different pods

Benefits

  • Fully remote role within UTC -1 to UTC +3 time zones
  • Work with diverse teams across UK, Europe, and Africa
  • Professional development programmes and coaching partnerships
  • Family-friendly policies and flexible working arrangements
  • Well-being support and career growth opportunities

To apply for this job please visit jobs.ashbyhq.com.

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