Vice President, Brand Marketing, Fragrance

Role Overview

The Vice President, Brand Marketing, Fragrance will lead the strategic vision, growth, and development of Maesa’s fragrance portfolio.

What You Will Do

Translate consumer, cultural, category, and retail insights into breakthrough strategies that build brand equity and drive profitable growth.

Why It Might Be a Fit

The VP will partner closely with Blue Sky Innovation, Product Development, Creative, Sales, Finance, Operations, and external partners to bring compelling brands and innovation to market with speed and excellence.

Requirements

• 12+ years of progressive brand marketing and general management experience, ideally within fragrance, beauty, personal care, or consumer products.
• Proven success building and scaling consumer brands and delivering profitable growth.
• Strong experience in brand strategy and go-to-market execution.
• Deep understanding of fragrance, beauty, consumer and cultural trends, retail, digital, social, influencer, and e-commerce.
• Strong commercial and financial acumen, including experience managing significant marketing investments and P&L drivers.
• Experience partnering with major national retailers and presenting to senior executive and retail stakeholders.
• Merchandising experience required, including partnering with retailers on in-store presentation, displays, and activation programs.
• Proven ability to build, lead, and develop high-performing teams.
• Exceptional strategic thinking, communication, influencing, and executive presentation skills.
• Strong analytical skills with the ability to translate consumer, retailer, syndicated, and financial data into action.
• Entrepreneurial mindset with the ability to move seamlessly between strategy and execution in a fast-paced environment.

Benefits

• Health insurance coverage
• Wellness programs
• Life and disability insurance
• Retirement savings plans
• Paid time off
• Hybrid office setup
• Paid leave options