SEO Assistant Manager

Role Overview

As SEO Assistant Manager, you’ll help shape how millions of customers discover M&S online by bringing together content, insight, and creativity to improve organic visibility and create more useful, inspiring digital journeys across our UK and Ireland Fashion, Home & Beauty business.

What You Will Do

Your key accountabilities will include optimising on-page content, leading editorial planning, developing and refining topic clusters, and using keyword, competitor, and performance data to identify opportunities to improve content quality and site hygiene.

Why It Might Be a Fit

You’ll have the opportunity to make a visible impact, experiment with new ideas, and help drive sustainable organic growth for one of the UK’s most recognised retailers.

Requirements

• Demonstrable experience working in an SEO team or agency
• Strong knowledge of content optimisation, search intent, and on-page SEO factors
• A good understanding of ecommerce page types and how category, product, and editorial content can be optimised for organic search
• A data-driven approach, with the ability to turn keyword, competitor, and performance insights into clear recommendations and measure their impact
• Strong organisation and project-management skills, with confidence managing multiple priorities, large-scale content activity, and complex data sets
• Clear, engaging communication and a collaborative approach, with excellent written English and the ability to build strong relationships across creative, analytical, and commercial teams

Benefits

• 20% colleague discount on all M&S products and many third-party brands
• Competitive holiday allowance with the option to buy more
• Discretionary bonus schemes linked to your performance and ours
• Strong pension and life assurance to help plan for the future
• Tailored induction and training to support your development from day one
• Exclusive perks and savings through our M&S Choices portal
• Market-leading family policies, including parental, adoption, and neonatal leave
• 24/7 wellbeing support, including virtual GP access and mental health services
• One paid volunteer day a year to support a cause that matters to you

Tagged as: Data Analysis