Role Overview
Leads insight-driven strategies to accelerate profitable growth for Mars Snacking across Amazon, DoorDash, and Instacart, creating connected experiences across the shopper ecosystem.
What You Will Do
Develops and executes customer-specific omnichannel marketing plans, translates shopper insights into clear growth opportunities, and designs connected experiences across the shopper journey.
Why It Might Be a Fit
Requires experience in shopper and/or brand marketing, digital marketing, agency experience, and analytical and measurement/reporting skills, with a strong ability to create compelling selling stories and strategies.
Requirements
- Bachelor’s degree in Marketing or related field from an accredited university
- Ten or more years (10+) of experience in Shopper and/or Brand Marketing, Digital Marketing, Agency experience
- Experience supporting two or more diverse functions including Sales, Shopper, or Insights within a Consumer Package Goods (CPG) company
- Digital Media understanding & expertise, especially around retailer media networks
- Digital & dCommerce understanding (specifically Paid Search, Display Advertising)
- Amazon, DoorDash, and/or Instacart platform marketing experience highly preferred
- Shopper marketing capabilities & experience
- Analytical and measurement/reporting & optimization
- Ability to create compelling selling stories, strategies, and plans
- Ability to travel, primarily for customer and partner meetings (less than 25% of time)
Benefits
- Industry competitive salary
- Benefits package including company bonus
- Medical and dental benefits
- Participation in 401k plan
- Paid time off benefits
To apply for this job please visit mars.wd3.myworkdayjobs.com.
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