Brand Manager

On Site Full TimeVietnamMasan Consumer

Role Overview

The Brand Manager is responsible for planning, development, and execution of brand strategies and marketing initiatives. The role requires a deep understanding of the target market, competitive landscape, and consumer trends to drive brand growth, increase market share, and ensure brand consistency across all marketing channels.

What You Will Do

Develop and implement marketing plans, contribute to business plan development, identify advertising goals, propose media, and allocate resources for effective advertising campaigns.

Why It Might Be a Fit

The ideal candidate should have a deep understanding of the target market, competitive landscape, and consumer trends, with skills in business English, MS Office, marketing analytics, and brand positioning & equity.

Requirements

  • Business English
  • MS Office
  • Marketing Analytics
  • Brand Positioning & Equity
  • Brand communication
  • Marketing & Brand Management
  • Adaptability/Flexibility
  • Negotiation & Persuasion

To apply for this job please visit careers.masanconsumer.com.

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