Senior Managing Consultant/ Director of Marketing Services, Advisors & Consulting Services – Growth hacker

On Site Full TimeSan José, Costa RicaMastercard

Role Overview

The Senior Managing Consultant/ Director of Marketing Services, Advisors & Consulting Services – Growth hacker is a subject-matter expert who helps clients accelerate acquisition, engagement, and lifecycle value by connecting customer insight, experimentation, marketing technology, media, and analytics.

What You Will Do

The role involves translating client priorities, customer insights, and market trends into actionable growth strategies, designing and orchestrating growth experiments, and using customer data, analytics, and marketing technology to identify growth opportunities.

Why It Might Be a Fit

The ideal candidate will have deep hands-on experience in growth marketing, customer acquisition, lifecycle management, campaign strategy, or digital marketing, and will be able to connect marketing metrics with business outcomes, financial performance, and client priorities.

Requirements

  • Undergraduate degree in marketing, communications, business, analytics, or a related field, or equivalent practical experience
  • Deep hands-on experience in growth marketing, customer acquisition, lifecycle management, campaign strategy, or digital marketing
  • Demonstrated expertise in several of the following areas: marketing automation and customer journeys; promotional campaign strategy and execution; digital performance media; CRM platforms; mobile measurement; search engine marketing and optimization; conversion-rate optimization; customer experience; and marketing analytics
  • Strong command of experimentation methods, including hypothesis development, audience and test design, KPI selection, performance analysis, learning synthesis, and iterative optimization
  • Ability to connect marketing metrics with business outcomes, financial performance, and client priorities
  • Experience working with relevant platforms or ecosystems such as Salesforce, Microsoft Dynamics, Adobe Experience Cloud, AppsFlyer, Adjust, Firebase, Google, Meta, or programmatic media tools
  • Ability to turn complex data and technical concepts into clear recommendations for marketing and business stakeholders
  • Experience collaborating across multidisciplinary teams and managing relationships with clients, agencies, vendors, and technology partners
  • Strong problem-solving, facilitation, communication, and presentation skills, with the ability to influence stakeholders at multiple levels
  • Ability to use AI agents and capabilities responsibly to improve insight generation, team knowledge, delivery quality, and productivity
  • Advanced proficiency in Word, Excel, and PowerPoint, with familiarity with data visualization and analytics tools
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment
  • Effective communication skills in English and the local office language, where applicable
  • Eligibility to work in the country of application, obtain required travel visas, and travel to client sites on a semi-regular basis

Benefits

  • Dental insurance
  • Vision insurance
  • Health insurance
  • 401(k) or retirement plan
  • Paid time off
  • Wellness programs
  • Professional development opportunities
  • Travel opportunities

To apply for this job please visit mastercard.wd1.myworkdayjobs.com.

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