Tinder Marketing Manager (2-year Contractor)

Role Overview

The Marketing Manager will drive locally relevant brand and growth marketing strategies across campaigns, social, influencers, partnerships, CRM, product marketing, and consumer engagement initiatives. The ideal candidate deeply understands Korean youth culture and digital behavior, while also being highly comfortable operating within a fast-moving global organization.

What You Will Do

Manage the development and execution of integrated marketing strategies and campaigns across paid, owned, earned, social, influencer, CRM, experiential, and digital channels. Drive culturally relevant and insight-led marketing initiatives that strengthen Tinder’s brand relevance, engagement, and growth in Korea.

Why It Might Be a Fit

The ideal candidate should be someone who can execute hands-on, collaborate cross-functionally, and constantly identify new ways to make Tinder culturally relevant and commercially impactful in Korea.

Requirements

• 5–8 years of experience in Brand Marketing, Growth Marketing and/or Digital Marketing.
• Experience within consumer tech, digital platforms, entertainment, gaming, lifestyle or other culturally driven brands preferred
• Strong understanding of Korean youth culture, digital behavior, social platforms, internet culture, and evolving consumer trends
• Proven experience leading integrated multi-channel campaigns across paid media, social, influencer, CRM, partnerships, and experiential marketing
• Hands-on experience managing digital media strategy and execution across platforms such as Meta, Google (incl YouTube), TikTok, Kakao, Naver, X and other digital ecosystems
• Experience working with media, creative, influencer, PR, and production agencies in fast-paced environments
• Data-savvy with the ability to interpret campaign and consumer insights and translate them into actionable marketing strategies
• Strong storytelling, communication, and presentation skills in both Korean and English
• Ability to balance global alignment with local cultural nuance and relevance

Benefits

• 2-year contractor role