Product Marketing Manager

Role Overview

The Product Marketing Manager will define how Matomo is positioned, understood, and brought to market, connecting customer and market insight with Product, Marketing, and Sales to sharpen positioning and Ideal Customer Profiles (ICPs), turning product capabilities into compelling customer value, and ensuring teams have the messaging, launches, and enablement they need to drive adoption and revenue.

What You Will Do

The Product Marketing Manager will own positioning and messaging, customer and market insight, go-to-market strategy, sales enablement, market and competitive intelligence, product adoption, and message consistency.

Why It Might Be a Fit

The Product Marketing Manager will bring together customer insight, market intelligence, product strategy, and commercial priorities to create a clear and differentiated story, and make sure that story translates into successful launches, stronger sales conversations, and greater product adoption.

Requirements

• 5+ years experience in product marketing in a B2B SaaS or technology environment
• Strong experience turning customer, market, and competitive insight into clear ICPs, value propositions, and differentiated product narratives
• Demonstrated success leading go-to-market initiatives and product launches across Product, Marketing, and Sales
• Experience building sales enablement that improves the quality of customer conversations and supports measurable commercial outcomes
• The ability to understand complex or technical products and translate them into simple, credible, and compelling customer value
• A customer-centric and data-informed approach, with the ability to combine qualitative insight, quantitative evidence, and commercial judgement
• Strong written and spoken English, with the ability to communicate clearly in a global, asynchronous environment
• A strong record of taking ownership, exercising sound judgement, and delivering measurable outcomes

Benefits

• 100% remote working within your country of employment
• Flexible working hours, within the collaboration and coverage requirements of the role
• 25 – 30 days of paid annual leave plus national public holidays
• Home-office equipment and co-working support
• Health insurance support, where applicable
• Mental-health and wellbeing support
• Training and professional development opportunities
• Paid volunteering day
• Pet bereavement leave