Digital Marketing Expert

Role Overview

Develop and lead Digital Marketing strategies to drive customer growth, engagement, and increase APH3 across target segments and priority products.

What You Will Do

Lead customer data analysis, drive data-driven strategies for customer acquisition, cross-selling, up-selling, and Next Best Product (NBP)/Next Best Action (NBA), oversee User Acquisition, Activation, and Conversion strategies across digital channels.

Why It Might Be a Fit

Strong analytical ability, leadership, communication, and project management skills required. In-depth knowledge of performance marketing, customer lifecycle management, and growth hacking necessary.

Requirements

• Bachelor’s degree or higher in Marketing, Economics, or related fields.
• At least 8 years of experience in marketing, with a minimum of 3 years in a managerial role, preferably in e-commerce, technology, finance, or fintech companies.
• In-depth knowledge of performance marketing, customer lifecycle management, and growth hacking.
• Strong analytical ability, leadership, communication, and project management skills