Marketing Manager with focus on Lead Generation & Campaigns

Role Overview

The Marketing Manager plans and controls cross-media B2B campaigns, builds lead generation, and maintains the company website. They work in various marketing disciplines, coordinate with the in-house graphics, and support sales with data and reports.

What You Will Do

The Marketing Manager will plan and control campaigns, build lead generation, set up and test newsletters and mailings, maintain and develop the website, and work in other marketing disciplines.

Why It Might Be a Fit

The ideal candidate has experience in B2B marketing, safe handling of HubSpot, experience with website CMS, and a good understanding of online marketing. They should have a structured working style, self-initiative, and team spirit.

Requirements

• Study in the field of marketing, communication, business administration or a comparable qualification
• several years of experience in B2B marketing
• safe handling of HubSpot (Marketing Hub, CRM, Workflows, Reporting)
• experience with common website CMS and a good understanding of online marketing (SEO, analysis tools)
• experience in lead generation and campaign management
• structured, analytical working style and a safe language feeling
• self-initiative, team spirit, and joy in varied tasks

Benefits

• hybrid work
• flexible working hours
• workation (up to 4 weeks per year at a Medialine location of your choice)
• mentor program
• further education
• subsidized lunch (location-dependent)
• Open Company: flat hierarchies, transparency, and genuine co-determination
• occupational pension
• job ticket
• job bike
• parking
• notebook and smartphone
• employee discounts
• sports and health offers
• employee events