Role Overview
The Vice President of Growth and Product Marketing will lead market expansion, go-to-market strategies, and product positioning. This executive will bridge product innovation and commercial execution, driving revenue growth across core PBM and enterprise solutions.
What You Will Do
Develop and lead the enterprise growth marketing strategy, identify new growth opportunities, establish measurable growth objectives, and oversee performance against revenue, pipeline, market penetration, and customer engagement goals.
Why It Might Be a Fit
The ideal candidate will have significant experience within the healthcare industry, proven success developing and executing enterprise go-to-market strategies, and demonstrated expertise in product positioning, messaging, customer segmentation, commercialization, and competitive strategy.
Requirements
- BA/BS Degree or equivalent in Marketing, Business, Healthcare Administration, Communications, or a related field
- 15 years’ related experience
- 15 years of Subject Matter Expertise in respective area(s)
- 12 years supervisory experience
- High proficiency in Microsoft Word, Excel, and PowerPoint
- Pragmatic Institute certification in product marketing or equivalent certification
- Significant experience within the healthcare industry
- Proven success developing and executing enterprise go-to-market strategies
- Demonstrated expertise in product positioning, messaging, customer segmentation, commercialization, and competitive strategy
Benefits
- Medical / Dental / Vision / Wellness Programs
- Paid Time Off / Company Paid Holidays
- Incentive Compensation
- 401K with Company match
- Life and Disability Insurance
- Tuition Reimbursement
- Employee Referral Bonus
To apply for this job please visit medimpact.wd5.myworkdayjobs.com.

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