Agency Marketing Manager

Role Overview

The Agency Marketing Manager will develop and execute integrated marketing strategies targeting advertising agencies to drive adoption of Meta’s ad products. This role requires collaboration with sales, product marketing, and insights teams to translate Meta advertising platform capabilities into agency-relevant narratives and go-to-market programs. The successful candidate will be able to define measurable goals and key performance metrics for agency marketing programs and drive operational excellence and rigor.

What You Will Do

Develop and execute integrated marketing strategies targeting advertising agencies, collaborate with cross-functional teams, define measurable goals and key performance metrics, and drive operational excellence and rigor.

Why It Might Be a Fit

This role requires experience in B2B marketing, advertising platform marketing, or agency-side media and marketing strategies, as well as the ability to influence and align cross-functional stakeholders. The successful candidate will be able to communicate complex advertising platform concepts and marketing strategies to diverse audiences.

Requirements

• 10+ years of experience in marketing, with a focus on B2B marketing, advertising platform marketing, or agency-side media and marketing strategies
• Experience developing and executing go-to-market programs for advertising agencies or within the agency ecosystem
• Experience using data and performance metrics to evaluate marketing program effectiveness and inform strategic decisions
• Experience influencing and aligning cross-functional stakeholders, including sales and product teams, around shared marketing strategies and priorities
• Experience communicating complex advertising platform concepts and marketing strategies to diverse audiences

Benefits

• Bonus
• Equity
• Paid holidays